Logo
Logo

Archive

Dive into a collection of past posts and rediscover timeless content.

How AI Summaries Are Reshaping Email Deliverability

How AI Summaries Are Reshaping Email Deliverability

Chad S. White on AI summaries quietly reshaping inbox control, relevance, and sender reputation.

Jan 14, 2026

•

3 min read

How Lifecycle Marketers Monitor Competitor Emails

How Lifecycle Marketers Monitor Competitor Emails

Lifecycle strategist Carmen Lee on the tools, workflows, and guardrails for competitive email research.

Jan 7, 2026

•

3 min read

ESP Migrations Are Brutal. Here’s How Vimeo Got It Done in Three Months

ESP Migrations Are Brutal. Here’s How Vimeo Got It Done in Three Months

Vimeo's Joseph Lee on cost tradeoffs and rebuilding lifecycle email at enterprise scale.

Dec 30, 2025

•

3 min read

If Amazon Enters Email, Everything Changes

If Amazon Enters Email, Everything Changes

Email veteran Dela Quist explains why Amazon is uniquely positioned to reshape the ESP market, and what brands should expect if they do.

Dec 23, 2025

•

3 min read

Email vs. SMS: You’re Using Them Wrong

Email vs. SMS: You’re Using Them Wrong

A practitioner’s playbook for giving each channel a distinct job.

Dec 17, 2025

•

2 min read

Load more